Customers hate your surveys. It's time to stop sending them.
Response rates are in freefall. The data means nothing. And nothing ever changes. The Evaluator replaces surveys with a conversation that has a voice and a presence — so people actually engage.
Surveys are broken. Three reasons.
1. Customers hate them.
Response rates are in freefall. People have been conditioned to close, ignore, and delete surveys on sight. The feedback you do get comes from outliers — the furious and the delighted — not the quiet majority who just churned without saying a word.
2. The data means nothing.
A 6 is a 6. "Could be better" tells you nothing actionable. You aggregated hundreds of responses into a score and you still don't know what happened, why it happened, or what to do about it.
3. Nothing ever changes.
The survey gets sent. The score gets reported. It goes into a dashboard. And the customer who took the time to respond never sees any evidence that it mattered. That's why they stop responding. It's a death spiral.
Being surveyed vs. being heard.
A form feels like data collection. A conversation feels like someone is listening. That difference is why people engage.
Customer Satisfaction Survey
How would you rate your experience?
Any additional comments?
Could be better.
That's it. That's all you get.
A chore. Ignored by most.
The Evaluator
Feels like someone actually wants to know.
A presence. People actually respond.
What a survey told you vs. what you actually learn.
Same customer. Same moment. Completely different outcome.
The survey captured
Score: 6 / 10
Comment: "Could be better."
What do you do with this? Nothing.
The Evaluator uncovered
Setup was fine, but post-onboarding was a blank screen. No guidance on what to do next.
Evaluating a competitor that has a guided first-run experience.
Likes the product otherwise. Would stay if this was fixed.
Open to a walkthrough call if someone reaches out this week.
The survey gave you a number. The Evaluator gave you a save opportunity, a competitive signal, and a specific product fix — from a single conversation.
Where teams replace surveys with conversations.
NPS follow-ups, exit surveys, CSAT checks, and any moment where you need the story behind the score.
Exit Intent & Churn Prevention
Go beyond “too expensive” in a dropdown. Your exit intent survey becomes an AI conversation that uncovers the real cancellation reason and surfaces the right save offer at the right moment — before they’re gone.
Uncover NPS Insights
Use this free NPS survey template to measure customer loyalty with AI-powered follow-up conversations that uncover the real story behind every score.
Deepen CSAT Feedback
Replace post-ticket surveys with real conversations. Learn what went wrong, what went right, and what your customers actually needed.
Post-Claim Experience Survey
How a claim feels decides whether a policyholder renews, adds a policy, or refers a friend. This conversation learns what made it land, and flags who's at risk, at the moment that shapes loyalty most.
Agent & Broker Experience Survey
Independent agents place business with whoever is easiest to work with. This conversation surfaces why they place, keep, or move a book (ease of quoting, underwriting responsiveness, appetite fit, claims, support) so your team protects the premium flowing through the channel.
Insurance App & Digital Feedback
When the app or portal frustrates a policyholder, they revert to calling, which raises your cost-to-serve and chips away at loyalty. Triggered right after the friction, this conversation captures what they were trying to do and where it broke, so you fix the real blockers and grow self-service.
Stop collecting scores. Start collecting stories.
No signup required to try.